Fresh from a high of 41.5% market share in March according to Malaysian Automotive Association (MAA) numbers, Perodua has reached a new milestone of 38,000 new Myvi deliveries as of the third week of April.
“We are both humbled and happy to have this result in our hands at the tail-end of April. By our count, the Myvi has garnered 70,000 bookings from 8 November 2017 up to 30 April 2018, and we are overwhelmed by the response,” Perodua Sales Sdn Bhd Managing Director YBhg Dato’ Dr Zahari Husin said.
According to MAA numbers, from January to March, the compact carmaker sold 55,568 vehicles against a 135,140-unit total industry volume (TIV), returning over 41% market share. This is an improvement of more than 10.5% over the 50,260 units registered in the first quarter of 2017, making it a record first quarter for Perodua in terms of sales. The 55,560 sales consisted of 24,473 Myvis, 14,962 Axias, 10,101 Bezzas and 6,032 Alzas. In fact, 18% of all new cars registered in Malaysia in the first quarter of 2018 were Myvis.
“We thank our valued customers and all Malaysians for their strong support. We look forward to serving you better and we are continuing to improve ourselves for your satisfaction,” said Dato’ Dr Zahari.
On deliveries, Dato’ Dr Zahari said that Perodua is working on further improving its efficiency to ensure that deliveries would be within an acceptable time frame. He said the current waiting period for the 1.5L Myvi variants is a shade under three months; however, 1.3L variants can be delivered almost immediately at the moment. The third-generation Myvi is the most sophisticated and indigenously-designed model in Perodua’s 25-year history, featuring Malaysian innovations such as a built-in toll card reader and digital memory air-con.
The Myvi also has a full 5-star ASEAN NCAP safety rating based on the latest protocol and is Malaysia’s most affordable car with active safety functions, courtesy of its Advanced Safety Assist (ASA) systems.
Kicking off the festive sales campaign is Perodua’s Pilihanku campaign – join Customer Days this weekend (5-6 May) at all Perodua showrooms and service centres nationwide, where free vehicle inspections and cash redemptions of up to RM1,800 for selected models and variants await visitors.
“Grab this opportunity also to take a closer look at the newest member of the Bezza family, the Bezza GXtra, which we launched just last week,” Dato’ Dr Zahari said.
