The Cullinan is the name that has been confirmed for the all new SUV from Rolly Royce. This SUV will give Rolls-Royce a rival to the Bentley Bentayga and the Aston Martin DBX, which arrives in 2019. It will likely push Rolls-Royce’s annual sales past 5,000 for the first time. Last year the BMW-owned company sold 3,362 cars.
“The name Cullinan has been hiding in plain sight,” CEO Torsten Mueller-Oetvoes said. “It is the most fitting name for our extraordinary new product.”
Rolls-Royce released pictures of the Cullinan testing ahead of its unveiling in July. The company will start taking orders for the SUV at the end of the year with deliveries beginning in 2019. The SUV will be the second model to be built on Rolls-Royce’s bespoke aluminum platform, following the new Phantom. Rolls-Royce has said the Cullinan will be “effortless to drive everywhere.”