Held from 14th to 24th September 2017, this years automotive how was the first time many brands did not participate…..Volvo, Jeep, FIAT and Alfa Romeo to name a few and Audi AG decided not to have a huge Pavilion right across from Mercedes-Benz and instead take up a sizeable space in the VW Group hall.
However Mercedes-Benz showed its ‘might’ and reinforced its ambition to help shape the mobility of tomorrow with a range of new and exciting vehicles to cater to all needs. From a hypercar sharing almost 100% F1 racing technology, to a self driving Smart pod with no steering wheel.
With the Mercedes-AMG Project ONE the sports car and performance brand is celebrating the highlight of its 50th anniversary. This hypercar with Formula 1 hybrid drive technology points the way to AMG’s “Future of Driving Performance”.
A new smart showcar showed an intelligent solution for shared urban mobility. Further outlooks on the full electrification of the portfolio are provided by a concept car in the compact car segment and the GLC F‑CELL, a pre-series model with fuel cell hybrid drive.
Also celebrating their world première at the show were the comprehensively updated S-Class Coupé and S‑Class Cabriolet in both the standard and AMG versions, which rounded off the model range.