BMW has just claimed BIG bragging rights as China’s No. 1 luxury brand after outselling Mercedes-Benz and Audi in April 2017.
Mercedes sales rose 35% year on year to 47,627 vehicles, while Audi deliveries declined 6.9% to 46,166. For the first four months, BMW deliveries increased 18% to 191,697 units. To maintain rapid sales growth, BMW plans to double production capacity in China to 600,000 light vehicles over the next five years.
Meanwhile, Audi, China’s longtime luxury sales leader, has failed to resolve a festering dispute with dealers over its plans to launch a new distribution network. Angry Audi dealers have refused to order new cars.
