Toyota president Akio Toyoda announced a partnership between technology giant Microsoft and the Toyota Gazoo Racing team, which will run its Yaris World Rally Car on the Japanese manufacturer’s return to the WRC after a 16-year absence.
Toyoda was accompanied by team principal Tommi Mäkinen and unveiled a Yaris WRC Test Car sporting Microsoft livery. He said the collaboration would maximise the competitiveness of the Yaris and help communicate with fans.
Mäkinen drove the car onto the show stage, revealing additional partnerships with tyre company Michelin, DMG Mori and Panasonic.
