Bell & Ross, the ultimate reference in aeronautical watches, has added racecar drivers to its list of professional users, but the brand is not stopping there. Since our partnership debut with the Renault Sport Formula One Team, there have been intriguing developments at every turn, and Monaco is no different.
Bell & Ross is making a pit stop in Monaco, to capitalize on glamour and show off the new feminine line and the person who will represent it.
Carmen Jorda captivated Bell & Ross with her strong and charismatic personality since they were introduced at the beginning of this year at the press conference announcing Renault’s full manufacturer Formula 1 entry. A thrilling relationship between them has evolved since then. She has shown her perseverance, professionalism and determination to Bell & Ross, who has decided to choose her as the face of its feminine line. This collaboration will certainly reinforce the automotive turn that the brand has taken.