Liveries are the kind of thing that draw fans, and the best of them leave a legacy that fans aspire to match for decades to come. Look at liveries such as Mazda’s RENOWN or Toyota’s classic TRD livery.
Even the Volkswagen R liveries used in the WRC are being emulated on, of all things, Perodua Alzas and Ford Rangers. It’s uncanny, but it’s a way for fans to participate and show their support without being at the actual races.
BMW has just revealed a few liveries for their M4 entries in the DTM. These cars look a lot meaner than their outgoing M3 coupe counterparts, offering a lot more sharp edges and angles for designers to play with when developing a sharp looking livery.
One of the most prominent liveries across all forms of modern motorsports would be Red Bull’s, which is shown here in it’s striking form. Red Bull participates in so many different kinds of competition and backs so many different drivers that one would be hard pressed to find a race fan who doesn’t know of the energy drink company.
The other liveries are a little more subdued, with sponsors being things like Shell or Deutsche Post. Nonetheless, the aerodynamic kits and the sharp bodywork of these cars provide more than just a blank canvas to work with. Think of Honda when they went with their basic Earth Dreams livery for their F1 cars, doing away with sponsor stickers and opting for a map of the world.
This DTM season is shaping up to be an interesting one. It’s a shame that DTM doesn’t get as much attention in other parts of the world, because it remains to be one of the most aggressive touring car championships out there: proper door to door action, and drivers fighting for every inch of room.
