In light of the upcoming Goods and Services Tax (GST) which comes into force 1 April, PROTON Holdings Berhad (PROTON) would like to announce the new prices for its models with the reduction of up to RM1,475 or 3.25% per unit on selected variants.
This implementation takes place in support to the Government of Malaysia’s announcement during the tabling of its Budget 2014 on 25 October 2013.
The new on-the road prices includes all models under the Proton family comprising of the Saga, Persona, Inspira, Staria Neo, Exora, Prevé, Suprima S, and Iriz.
Commenting on the new prices, Dato’ Abdul Harith Abdullah, Chief Executive Officer of PROTON said: “Consumers can now look forward to not only value-for-money cars but cars with enhanced quality and safety features. For example, now consumer can buy a Proton Saga from as low as RM33,242.40 or a Prevé 1.6L Turbo at RM61,023.46. All these prices have taken into account the 6% GST and are the on-the-road prices.”
As the only full-fledged car manufacturer in the region, PROTON has always given its full dedication in meeting its role to serve the nation, especially in manifesting the objectives of the GST.
One fact that should not be ignored is that even with such reduction in pricing, PROTON has enhanced the values of its products, through its safety features. The developments of some of these technologically advanced safety features started during the production of Prevé and Suprima S, both of which are the first Malaysian cars to receive 5-Star rating by Australasia NCAP (ANCAP) and ASEAN NCAP. Following the footsteps of Prevé and Suprima S, the Iriz is also rated 5-star by ASEAN NCAP, reinforcing PROTON as a leader in producing cars that meet global standards of safety.
This further reiterates PROTON’s commitment to further enhance its products and services on all levels and offer Malaysians safe, good quality and value-for-money cars. A key initiative that PROTON has always supported is providing to the consumers with affordable mobility solutions, with enhanced safety values.
Please visit PROTON’s website at www.proton-edar.com.my for further details of all variants.