The new Vespa models also featured during Grazia Malaysia 1st anniversary party
The Vespa “small body” has always represented the youngest and most urban spirit of Vespa, and it has now been completely revamped in style and technical features, reaffirming their status as representatives of Italian style and elegance in the world. The legendary Vespa shape has gone down in history.
While preserving its unforgettable DNA, the brand is constantly evolving both in design and technology. The new Vespa Primavera and Sprint keep the current winning concept, dimensions, and engines, but boost their perception of exclusivity and premium-ness by improving range differentiation and providing different aesthetic elements.
Moreover, Didi Group as the sole importer and distributor of Vespa brand in Malaysia has collaborated with Grazia Malaysia on a special showcase of the new Vespa Primavera and Sprint at the Grazia Malaysia 1st Anniversary event. As a symbol of the Italian lifestyle, Vespa is leading the way and encouraging modern world shapers to live their life in style.
The New Vespa Sprint and Primavera 2024 are a harmonious combination of timeless, state-of-the-art design and the latest technological equipment, pleased to gratify each unique personality. So, whatever you choose, you will always have the stylish scooter that suits you and your own personal taste.
On top of that, the collaboration between Grazia Malaysia and Vespa aims to merge the worlds of fashion and mobility, leveraging Grazia’s influence in the fashion industry and Vespa’s iconic status in urban mobility. The combination? An unmatched flurry of style and power all blended into a suave little package.
This collaboration is a way to infuse a sense of style and fashion into everyday mobility solutions. Vespa, with its long standing reputation for chic and stylish scooters, complements this vision by presenting the new models as not just vehicles but as fashion statements. This is exactly how the majority of people see the brand so it plays to their strengths well.
After the special preview at the Grazia Malaysia 1st Anniversary event, the new Vespa Primavera and Sprint will make their official Malaysian debut at the Malaysia Autoshow 2024 which will be held at MAEPS, Serdang from 22 to 26 May 2024. So don’t miss out on all this and more.
