NAZA Premira Sdn Bhd, the sole and official importer of Vespa scooters in Malaysia, introduced the latest addition to the Vespa scooter family, the Vespa LT 150 3V IE with the presence of Yang Berhormat Datuk Seri Mustapa Mohamad, Minister of International Trade and Industry, Datuk Wira Hj. SM Faisal Tan Sri SM Nasimuddin, Group Executive Chairman & Group CEO, NAZA World Group of Comanies, Mr. Simone Niccolai, Managing Director of Piaggio Asia Pacific Ltd and His Excellency Mario Sammartino, Ambassador of Italy to Malaysia.
Through 68 years of evolution, Vespa has always found class in simplicity and stayed true to its core and original vintage flair. The Vespa LT 150 is powered by an air-cooled single-cylinder 3-valve engine with electronic fuel injection, a new bore and stroke and friction-reducing crankshaft. This newest version of the Vespa LT 150 retains the unique Vespa Design DNA, has been subtly enhanced and combined with the latest Piaggio technology to provide a premium scooter that is innovative, stylish and the ideal choice for first time riders.
The LT 150 is mounted on a sturdier and more aesthetically pleasing chassis design that is sturdier without the addition of weight. The air-cooled 3V engine with electronic fuel injection, is lighter than its predecessor and provides decreased friction and improved fluid dynamics – essentially providing higher performance and better fuel economy (about 30% better when compared to earlier generations) that generates lower polluting emissions. The 3V IE engine reaches the fuel level of 55km/l at 50km/h constant speed.
This model features a two-colored saddle with an embroidered Vespa logo and also sports Italian flags on both sides of the scooter to pay homage to its Italian roots. A round headlamp accentuates its curves and an embossed rear shield, footrest, and black lateral covers are in perfect harmony with the rear view mirrors, saddle and rims.
Vespa LT 150 3V IE is also equipped with single-armed front suspension, a distinctive feature found only in Vespa scooters. A safety side-stand with anti-start system reminds the rider to disengage the side-stand before running the scooter.
The Vespa LT 150 3V IE is available in two colours (red and orange) and is priced at RM9,888 (basic selling price).
“Vespa Malaysia has seen a vast growth and is gaining tremendous popularity in Malaysia market, with more people recognizing the brand as a lifestyle product rather than just a means of mobility. The current sales volume in 2014 has significantly exceeded the target sales volume that would equate to a staggering 250% growth compared to 2013,” said Datuk Wira Haji SM Faisal Tan Sri SM Nasimuddin, Group Executive Chairman & Group CEO, NAZA World Group of Companies.
Currently, Vespa Malaysia has 18 authorised dealers in Peninsular Malaysia that are fully compliant with the Vespa Corporate Identity (CI). To further strengthen and solidify the brand’s local presence, NAZA Premira invites any interested parties to be part of the Vespa dealer network in Peninsular Malaysia and East Malaysia.
Vespa Malaysia will focus on building and expanding the dealership network and enhancing the after-sales services to further solidify the brand’s local presence to create easy accessibility for Vespa’s growing customer base. “We aim to provide all Malaysians and Vespa owners with greater access to this world renowned brand and offer them a taste of the Vespa’s premium lifestyle that compliments ownership of these scooters,” said Datuk Wira Haji SM Faisal.
