Taking the ‘coffee on the go’ game to the next level
Coffee lovers, rejoice! As an extension of its ‘cafe@anywhere’ concept, Ni Hsin Group Berhad, via its subsidiary BlackBixon2Go Sdn Bhd, has launched BB2GO EV Coffee Bike for use in the sale of BlackBixon coffee.
The electric bikes are powered by a battery system specially configured to also provide the power for the coffee-making machine. According to the company, the machine can produce up to 400 cups of coffee before needing a charge. The bikes are also equipped with GPS for easy tracking of orders and locations via the BB2GO app.
On a side note, BlackBixon2Go also signed an MoU with Acasia Communications Sdn Bhd to digitalise the new business concept through its connectivity and cloud services, supporting BB2GO app. Acasia, an affiliate of Telekom Malaysia Group, is a collaboration among seven leading telecommunications providers offering a comprehensive suite of connectivity services and digital infrastructure in the ASEAN region.
Khoo Chee Kong, Managing Director of BlackBixon2Go, said, “We have embarked on a transformation trail, from a traditional manufacturer of stainless-steel products to a new age business model riding on the EV Revolution with BB2GO EV Coffee Bike combining Malaysians’ love for coffee and the desire to maintain a green and healthy environment. This business concept is apt and fitting for the street food industry, it’s also very suitable for catering, open house and parties.”
Ni Hsin’s use of the electric bikes is part of the company’s commitment to environmental, social and governance (ESG) responsibilities as well as adopting a mindset change for business sustainability in the face of technological advancement. Ni Hsin is also observing, learning and innovating to improve the way it conducts business as part of its ESG responsibilities.
The company is planning to expand the BB2GO EV Coffee Bike concept across ASEAN and also looking to manufacture and assemble the electric bikes in collaboration with an established EV manufacturer from China for the commercial and consumer market in Malaysia and ASEAN.
