The Santa Cruz will see the light of day six years after it was previewed in concept form.
It’s been a long time coming, but Hyundai has finally confirmed that the Santa Cruz pickup truck will make its digital world premiere on 15 April. To keep fans excited in the meantime, the Korean automaker has released a few teaser images of the upcoming model.
Though darkened, the images give us a rather clear look at the exterior design of the Santa Cruz, which is dubbed as a ‘sport adventure vehicle’. As you can see, the front end is very similar to that of the Tucson, with daytime running lights that blend seamlessly into the parametric grille.
From the side, the Santa Cruz appears sleeker and more streamlined than most pickup trucks on the market, thanks to the sloping C-pillar and prominent character line that stretches from the base of the A-pillar to the back.
At the back, the personality of truck is further highlighted by the presence of the hammer-shaped LED tail lights and model name emblazoned across the tailgate.
Hyundai has yet to provide technical details of the Santa Cruz, but the company says the truck has an open bed that provides “diverse gear-carrying flexibility”.
PRESS RELEASE
Hyundai has released the first teaser sketch of its highly anticipated Santa Cruz Sport Adventure Vehicle. The 2022 Santa Cruz will break new ground within the SUV, Truck and Crossover segments by offering a new category of vehicle unlike anything else in the U.S. market. Santa Cruz boasts bold yet sophisticated design, powerful and efficient powertrain options, a flexible open bed for gear, cutting-edge connectivity and a highly maneuverable all-wheel drive platform that is equally at home in urban and adventure-focused environments. The Santa Cruz will be produced in Montgomery, Alabama this summer.
“Santa Cruz, with its bold styling, breaks open all-new segment territory, both for Hyundai and the industry as a whole. Open-bed flexibility coupled with closed-cabin security meets the changing everyday needs of its adventure-oriented buyers, while powerful and efficient engines and superb maneuverability ensure it is a pleasure to drive in urban or off-road environments. Our customers will wonder just how they managed before owning one,” said Jose Munoz, president and CEO, Hyundai Motor North America.
