Mazda Motor Corporation (Mazda) is ready to celebrate a good end to 2019 as their global sales have increased and their 2019 models are getting better than expected response. In Malaysia, the demand for Mazda vehicles are up and the web response to news and pricing announcements of new models like the CX-8 and more recently the all new CX-30 have been overwhelming and positive.
Mazda management in Japan recently announced that the number of orders for the new MAZDA CX-30 crossover SUV launched on October 24, 2019 has reached 12,346 units and growing. By now, this number could well be 20-30% more as interest in this new Crossover in Philippines and Malaysia has been very encouraging.
The CX-30 is a completely new Crossover that is positioned as one of the pillars of Mazda in the future, following the MAZDA CX-5 and now the CX-8, one of Mazda’s core models, while the market is shifting to SUVs globally. Developed based on the concept of “crossover that expands the breadth of life and the world view”, the CX-30 has a design that stimulates the sensibility of the viewer, the mobility to go anywhere easily, and the ability to spend time with important people We provide customers with a high-quality indoor space that can be used and safety performance that allows anyone to enjoy driving with peace of mind.
In addition, “MAZDA PROACTIVE SAFETY (Mazda Proactive Safety)” of the Mazda was on the basis of the development in a safe idea advanced safety technology “i-ACTIVSENSE (Ai-active sense)” the standard equipment, Economy, Trade and Industry All models fall under the category of “Sapo Car S-Wide” of “Safe Driving Support Vehicles” promoted by the Ministry of Land, Infrastructure, Transport and Tourism, etc.
The percentage of orders by grade is 36% for the “L Package”, which combines elegant brown interior with two white and black genuine leather seats to enhance quality, and to enhance advanced safety equipment and comfortable equipment “PROACTIVE Touring Selection” is 48%. In the body color, “Soul Red Crystal Metallic”, which emphasizes the shape of “KODO Design” with a high texture, is 25%. 18%.
Customers also said, “Easy to manage in the city area, just the right size”, “High-quality interior space with a high-dimensional balance of design and comfort, quietness and audio”, “Characteristic and beautiful Exterior design, etc. , and many customers sympathize with the fusion of sophisticated styling and mobility and packaging, and a wide range of customers, mainly those in their 30s and 40s.
Through various points of contact, including the CX-30, Mazda aims to become an irreplaceable presence in the customer’s life, connect with customers through special bonds, and become a one-of-a-kind brand that continues to be selected.
