What is the difference between Grand Seiko and Seiko?
This is like asking what is the difference between Lexus and Toyota. Both come with the same engineering finesses and quality standards. But Lexus gets higher quality materials, better features and added attention to detail.
So, with watches, it is almost the same. “Grand Seiko” is a luxury brand that offers timepieces made by master craftsmen in Seiko’s two exclusive watchmaking studios, using exclusive movements and the highest grade materials.
Each Grand Seiko watch is instantly recognizable because of its simplicity of form and its understated elegance.
It was the determination to excel that brought about the birth of Grand Seiko in 1960. During its development and ever since, the idea that drove the designers and engineers was that Grand Seiko should be the ‘ideal’ watch with standards of precision, durability and beauty that would lead the world.
So, what is the difference between Seiko and Grand Seiko. Well, Seiko already produce some of the best watches in the world despite its rather affordable price. Grand Seiko, on the other hand, takes more care in creating the best possible watches.
They build many parts by hand, polish the case and bracelet until they shine brightly, and go through manual inspections for quality control. This devotion leads to a superior product and its asking price reflect this.