Sime Darby Auto Connexion (SDAC), the sole distributor of Ford in Malaysia, today announced that the new Ford Ranger is scheduled for launch in Malaysia at the end of this month. The line-up will consist of the Ranger XL, XLT, Wildtrak, and the much anticipated Ranger Raptor. For the first time, SDAC will also be introducing the Ranger XLT+ variant to the Malaysia market.
With its ‘Built Ford Tough’ credentials and a range of variants in the upcoming line-up, there is now a Ford Ranger to suit every customer’s needs and lifestyle. The new Ranger is packed with Ford’ latest innovations and is born ready to take on the world with many first and only in-class features, the likes of which has never been introduced in pickup trucks before.
Long gone are the days when pickups were designed and built only to tackle muddy tracks and tough terrains. As technology evolves and consumer preferences change, the Ranger DNA was altered, building it to be more versatile, luxurious and less utilitarian. Features have been added for the Ranger to take on the concrete jungle. Customers now have the option of owning not just an adventure or commercial-ready truck, but also a lifestyle and family vehicle.
In Malaysia, there is a growing number of Ranger vehicles on the road purchased for lifestyle reasons, thanks to its suite of smart technologies, which is further complemented by a stylish and well-sculpted car-like interior. Ford’s best-selling nameplate in Malaysia was refined inside out without compromising on safety and off-road capabilities, making the Ranger smarter, tougher and more powerful.
