Vantage Speed Sdn Bhd has officially launched its new 4S dealer outlet in Jalan Kebun, Klang. The event was officiated by Dr Li Chunrong, Chief Executive Officer of Proton, in the presence of Senior Management members of Proton.
Vantage Speed has been operating as a Proton dealer since 2009 as 1S and 2S outlets at separate locations. However, to move in tandem with the new direction and to serve customers better as a one-stop centre, shareholders of Vantage Speed has decided to invest in the business as a 4S centre. The company dissolved its 2S outlet; Magnavision Sdn Bhd, and renovated the whole area to be the new 4S centre. The 1S outlet in Setia Alam is maintained to continue to provide convenience to its existing customers there.
According to Dato’ Sri Tee Boon Kee, Director of Vantage Speed, “Ultimately, what matters is customers are happy going into the outlet to shop for a car. Once they have purchased a car, they must also be happy to send in their car for service with us. However, we would not be able to achieve this level of customer satisfaction if we do not operate as a one-stop centre. A 4S centre will allow for deeper customer engagement, and thorough understanding of their needs. Hence, the decision to operate as a 4S dealer is definitely a good choice”.
Situated in an industrial area along the town’s second main road, the 2,418 square-meter outlet has many facilities including 14 service bays, 10 body and paint bays, and could accommodate up to 10 vehicles in the showroom area. Customers will have ample seating space, with 80 customer seating available for them.
“I must emphasise that, besides having a good location, we do indeed have a very capable team running the outlet, from sales to service, there are dedicated staff to ensure customers have a good and pleasant experience throughout their sales and service journey. For this reason, we are confident that we are moving in the right direction under the Proton roadmap towards excellence in service, sales and business growth. For us, we foresee increase in sales and service throughput by more than 50%”.
