Automotive

Published on October 7th, 2024 | by Sounder Rajen

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SAIC Motor Malaysia Welcomes Mr. Emory QiFeng As Its New Managing Director

SAIC Motor Malaysia will now see new leadership, let’s see how it goes

SAIC Motor Malaysia Sdn. Bhd. has announced the appointment of Mr. Emory QiFeng as its new Managing Director. With over 25 years of experience in the global automotive sector, Mr. Qi is set to lead the company as it aims to strengthen its presence in the Malaysian market.

Mr. Emory Qi’s career in the automotive industry began in 1998. He has held several key leadership roles within SAIC-Volkswagen Sales Co., Ltd., where he distinguished himself in Network Planning and Development, as well as After-Sales Strategy.

Moreover, his expertise in these areas has significantly contributed to enhancing operational efficiency and customer satisfaction. In 2023, he was appointed Director of Global Business at SAIC Motor International Co., Ltd., where he played a crucial role in shaping the brand’s international growth strategy.

In 2024, Mr. Qi joined SAIC Motor Malaysia as Chief Operating Officer. His exceptional leadership and strategic vision have now led to his promotion as Managing Director, a position that entails overseeing all aspects of the company’s operations, including sales, marketing, and product strategy.

Upon his appointment, Mr. Qi expressed his enthusiasm for the new role, saying “It is an honour to step into this position at SAIC Motor Malaysia during such an exciting time for the company. My focus will be on maintaining the momentum we’ve built in this market, expanding our product offerings, and enhancing the overall customer experience.” 

On top of that, he added, “I am eager to collaborate with our talented team to ensure that SAIC Motor Malaysia remains a key player in the automotive industry.” Mr. Qi’s vision aligns with SAIC Motor Malaysia’s commitment to innovation and customer satisfaction. 

Under his leadership, the company plans to explore new product opportunities and implement strategies aimed at improving market share. His extensive experience and understanding of the automotive landscape will be instrumental in navigating the challenges and opportunities ahead. Let’s see how it goes for him and SAIC Motor Malaysia now.

As SAIC Motor Malaysia continues to grow, Mr. Qi’s appointment marks a significant step in the company’s journey toward becoming a leading name in the automotive sector. With his guidance, the company is poised to deliver exceptional value to customers and strengthen its competitive position in the rapidly evolving Malaysian market.

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