Ducati Johor And New Hypermotard 698 Mono Launched From RM70,900
Aside from the showroom grand launch, Ducati also gives us a new bike to be excited about
Ducati Malaysia is excited to announce the grand opening of its latest dealership in Johor Bahru, located at No.9 Jalan Permas 9/17, Masai Johor, right next to Aeon Permas Jaya and with excellent visibility from the EDL Highway.
This new showroom marks a significant advancement in Ducati’s mission to enhance its presence in the southern region of Peninsular Malaysia. The dealership brings the thrill and performance of Ducati motorcycles closer to enthusiasts and potential customers in Johor and surrounding areas.
Moreover, the opening event was graced by Marco Biondi, Vice President of Sales and Marketing Ducati Asia Pacific, and Hafizh Syahrin, a renowned local motorsport champion who rides for the JDT Racing Team. With a substantial investment of RM3.5 million, the new dealership is designed to deliver a premium customer experience, reflecting Ducati’s latest brand identity.
The facility covers over 2,418 square feet and includes a cutting-edge Ducati service centre and several experiential areas. The showroom itself can display up to 16 Ducati motorcycles and features a dedicated space for Ducati Apparel and Accessories, as well as a separate section for Scrambler Ducati, complete with its own apparel, accessories, and a social lounge.
Key features of the Ducati Johor dealership include service excellence. The service centre spans 2,135 square feet and is equipped with four service bays capable of handling up to 200 bikes per month. It boasts advanced tools, including two bike lifters and the latest Ducati diagnostic equipment, along with a comprehensive set of special tools for Ducati models.
On top of that, it also features scrambler camp. A dedicated 194-square-foot area focused on Scrambler Ducati enthusiasts, featuring a social space, apparel, and accessories for a unique experience. Lastly, convenient hours. The dealership operates Monday to Saturday from 10 AM to 7 PM, with the showroom open on Sundays from 10 AM to 3 PM.
Ducati Malaysia has set ambitious sales goals for the Johor dealership, targeting 30 units by the end of 2024 and forecasting 100 units in 2025. With over 200 Ducati motorcycles already on the roads in Johor, this new dealership is poised to become a central hub for Ducati enthusiasts in the region.
To celebrate the dealership launch, Ducati Malaysia is introducing the Ducati Hypermotard 698 Mono and Ducati Hypermotard 698 Mono RVE, priced at RM70,900 and RM77,900, respectively. These new models promise an exhilarating riding experience and are expected to appeal to a broad range of riders.
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