This is the number of registered nd running BYD electric cars and not just booking numbers
BYD in Malaysia is showing its sales growth, especially in urban Malaysian cities as more Malaysians take confidence in the world’s fastest growing electric vehicle brand.
Yes, BYD has surpassed Tesla as the worlds top selling electric car brand and it is also happening in Malaysia. Yes, rival Tesla sales have been good, buy BYD is leading and part of the reason goes to its Sime Darby Motor Group distribution network.
Yes, we have seen how the Sime Darby Motor Group has grown its automotive influence in Malaysia with all its auto brands as they have an excellent track record in looking after their customers (im-material what automotive brand) and providing great after sales and service.
Take note that ‘After-Sales’ and ‘Customer Service’ is key to repeat sales and customer endorsement is the best sales and marketing tool for any car brand.
Also, it is interesting that to see Sime Darby’s entry into the used car retail market through Sime Darby Auto Selection and Sime Darby Motors (SDM) has also pushed the decision to enter into the auto workshop space too with the recent launch of Drivecare: a multi-franchise one stop service centre designed to cater to the needs of car owners across all segments and brand (including electric cars after the factory warranty is over)
Customers can visit Drivecare’s official service centres located at Lot 33 Glenmarie and at Chan Sow Lin, which are open and ready to cater to customers’ needs. To commemorate the launch, from June 26 to July 31, 2024, DriveCare is offering special promotions to invite customers to experience their services.
Meanwhile, from January 2024 to May 2024, BYD electric vehicle registrations in Malaysia has hit an impressive 3,600 units moving the brand into the Top Ten spot of total registered cars in Malaysia. This is just one spot below BMW at 4,300 units.
Yes, the big four Japanese car brands (Honda, Toyota, Mazda and Mitsubishi) are still way ahead and it is surprising that BYD has managed to surpass former popular Japanese brand Subaru (due to slow sales and its factory closure in Thailand).
So, can BYD maintain its attractive sales growth as more Chinese electric car brands come into our market in the coming 6 months of 2024?
We are quite sure the BYD sales momentum will continue as bookings for the BYD SEAL keeps rising and new models from BYD (latest Atto 3 and more) are expected in the coming months with better driving range, cabin features and price.
