G-Shock Gets another collaboration model, this time with the Japanese design house Y.
Casio Malaysia is set to launch a new collaboration model, the GM-S5600YS-1, between the G-SHOCK brand of shock-resistant watches and Y’s, the first brand launched by renowned designer Yohji Yamamoto. This partnership is significant as Y’s marks its 50th anniversary this year, and the watch brand has always been known for its toughness and style.
Yohji Yamamoto created Y’s as a brand focusing on the functionality of everyday wear, and his philosophy of “conquering fashion through antithesis” has always challenged conventional fashion designs. Y’s offers unique and functional clothing, using only high-quality materials, cementing its identity as functional, elegant, and prêt-à-porter daily wear.
The G-SHOCK brand, on the other hand, has been known for its achievements in overturning conventional watch structures to achieve ultimate toughness. This resonates well with Yohji Yamamoto’s philosophy, and both brands have a shared commitment to challenging the status quo.
The GM-S5600YS-1 is a timepiece that embodies the brands’ shared commitment to toughness and style. The watch features a metal bezel and comes with a resin band and an additional custom-made cloth band, transforming the watch into two different styles. The cloth band includes a cover to protect the watch face, which can be pulled back and easily fastened in place with Velcro. The woven label listing model number and watch functions is sewn at the top edge of the cloth band as a graphic design element, inspired by the woven label sewn into Y’s brand clothing.
The watch has an all-black body, accentuated with metal components for a sleek design. Each part of the watch is thoughtfully polished with different finishes to achieve its refined look – the buckle and case with a honing finish, the bezel top with a hairline finish, and the side buttons and screws with a mirror finish. Additionally, the signature Y’s logo is engraved on the dial and back cover.
The GM-S5600YS-1 watch is retailed at RM1,395 and will be available exclusively from April 7, 2023, onwards on the Casio E-Commerce website and from April 12, 2023, at G-SHOCK Store @Lalaport, Kuala Lumpur.
