DIDI GROUP Officially Opens New Concept MotoPlex Store In Juru.
Didi Group starts 2023 with a brand new MotoPlex offering the four premium brands under the Group – Piaggio, Vespa, Aprilia and Moto Guzzi that’s located in Juru Auto City, Penang.
Conceived as a dynamic concept store, MotoPlex Butterworth is the second such outlet (in May 2022, MotoPlex PJ was officially opened) and it carries a comprehensive product range, as well as a customer service centre, making it the go-to destination for two-wheel motor vehicle aficionados and enthusiasts.
Meanwhile, MotoPlex Butterworth is managed by GB Motorcycles Sdn Bhd the official dealer appointed by Didi Group, official distributor of Piaggio, Vespa, Aprilia and Moto Guzzi in Malaysia.
Interestingly, this and all its outlets are designed with Italian aesthetics in mind, the total space of 3,200 sqf is divided into the showroom area, 2,600 sqf, and service centre of 600 sqf.
The service centre is equipped with the state-of-the-art diagnostic tools and staffed by well-trained motorcycle technicians and mechanics, committed to offering superior customer service and access to a range of high-quality spare parts.
For Didi Group, the launch of MotoPlex Butterworth marks a momentous occasion and remarkable milestone, as it becomes the second MotoPlex in Malaysia, which also place it as the first in Penang.
Mr. Rewi Hamid Bugo, Chairman, Didi Group said, “Penang is one of the most vibrant state in the Malaysia. I would like to thank GB Motorcycles for introducing this global concept of MotoPlex to the dynamic landscape of Penang, which will help us to further strengthen our positioning and boost our presence in Malaysia. Motoplex is the house of Piaggio’s iconic brands. Having them under one roof, we are able to better offer a wider range for potential customers who seek an enriching Italian two-wheel experience backed by style, technology, superior performance and rich heritage.”
MotoPlex stores introduces the passion of Italian biking all under one roof by offering an exciting overview of the entire Piaggio Group, reflecting the Group’s innovative vision and a unique experience. Mr. Rewi Hamid Bugo continued “The opening of MotoPlex will help us to further strengthen our positioning and boost our presence in Malaysia.
MotoPlex is the house of Piaggio’s iconic brands. Having them under one roof, we are able to better offer a wider range for potential customers who seek an enriching Italian two-wheel experience backed by style, technology, superior performance and rich heritage.” reflects the rapid strengthening of the distribution network of the Group in Malaysia.
We have seen great success with the MotoPlex concept and we have been looking for the right moment to introduce the MotoPlex concept nationwide which is a one-stop automotive retail experience which suits the taste of high-net-worth individuals. This concept will be a great fit for the Malaysian market and in line with the Didi Group’s nationwide expansion plan.”
“We are very proud to showcase all of the premium Piaggio Group brands, including Vespa, Aprilia and Moto Guzzi, under one roof at MotoPlex Butterworth.
Together with the international and local culture in Penang, MotoPlex Butterworth brings a fascinating and enriching motorcycling experience, with Italian authenticity, through such legendary brands of iconic stature known for their style, technology and heritage, and which have transformed the concept of individual mobility and freedom.
We are committed to serving riders with passion and dedication in our 3200 sqf concept store complete with a service area that is staffed by highly skilled two-wheel technicians. We don’t just make vehicles. We change the way people move.” said Mr. Kheoh Hock Seng, Director, GB Motorcycles.
