Next-Gen Ford Ranger Delivers Advanced Safety and New Driver Assistance Technologies
From the very first Ford Ranger, the product engineers and marketers at Ford have looked closely at providing next level driver and passenger safety with their pickup trucks to match what is provided in sedans and sport utility vehicles.
This is why with every new Ford Ranger, the level of driver assistance gets better and stays ahead of the rivals.
This is why when this next-generation Ranger was introduced, there was immediate attention on the higher level of passenger safety and driver assistance.
No matter if you are at work, with family or at play, safety is paramount, and this next-gen Ford Ranger offers some of the latest in crash protection features and driver assistance technologies delivering more confidence on the road.
This combination of passive and active safety features, such as vehicle structure and air bags, and driver assistance technologies, to help you avoid a collision in the first place, are at the heart of Ford’s next generation Ranger.
A significant number of computer-aided engineering (CAE) models were built to test various accident scenarios, including full-frontal, frontal offset, pole test, rear offset crash tests, pedestrian impacts, roof crush tests, and more.
Additionally, the team conducted hundreds of physical tests to ensure vehicle safety performance was met and to validate the CAE modelling.
(NEW) Post-Collision Braking
Ford’s post-collision braking system applies the brakes after a collision to reduce the risk of secondary collisions. The system automatically engages with moderate brake pressure when an initial collision has occurred. Available on the next-generation Ranger WildTrak and XLT Plus.
(ENHANCED) Pre-Collision Assist
Available on the next-generation WildTrak and XLT Plus, Pre-collision Assist uses both the new, wide-view windscreen-mounted camera and radar located near the front bumper to scan the road ahead to detect a potential collision with another vehicle, pedestrian, or cyclist directly in front of your vehicle.
If an imminent collision is detected the system emits an audible and visual warning. If the driver’s response is not sufficient the Automatic Emergency Braking (AEB) system will activate automatically. The system includes:
- (ENHANCED) Automatic Emergency Braking (AEB)
The AEB system has been enhanced with cyclist and pedestrian detection capability as well as the ability to provide AEB support at an intersection in some instances, thanks to the addition of a new, wider camera. This means, if the driver fails to take corrective action, the vehicle will apply the brakes automatically to help reduce the severity of some frontal collisions.
In the event of a potential frontal collision, the next-gen Ford Ranger’s forward collision warning system will alert the driver with an audible warning tone, which also mutes the audio system.
• Forward Collision Warning
In the event of a potential frontal collision, the next-gen Ford Ranger’s forward collision warning system will alert the driver with an audible warning tone, which also mutes the audio system.
(NEW) Evasive Steer Assist
A segment-first feature, Evasive Steer Assist helps the driver avoid potential collisions with a slower or stopped vehicle ahead by providing a boost to the steering. This allows the driver to steer with less effort when a collision cannot be avoided by braking alone. The system is designed to operate at both urban and highway speeds and employs the same camera and radar used with the Pre-collision Assist feature. Available on the next-generation WildTrak.
(NEW) Reverse Brake Assist
Standard on the next-generation WildTrak also is the Reverse Brake Assist, which helps drivers to avoid or mitigate potential collisions while reversing. The system may detect moving vehicles or stationary pedestrians and objects behind the Ranger. The system can apply the brakes to briefly stop the vehicle should the driver not react in time.
BLIS®
(NEW) Cross Traffic Alert
Tricky reversing situations are a little less stressful with the next-gen Ford Ranger’s Cross Traffic Alert system, available on the WildTrak. When a driver shifts into Reverse, the system is active, and will alert the driver of a vehicle approaching from the sides, when reversing out of a driveway onto a street, or from a busy supermarket parking spot for example.
(NEW) Adaptive Cruise Control with Stop-and-Go
New to the next-gen Ranger WildTrak also is the adaptive cruise control with a stop-and-go feature, which lets drivers set a cruising speed and then maintain a set pacing distance from the vehicle ahead. When that vehicle slows down, the Ranger does too, even down to a stop in traffic; when traffic picks up speed, the Ranger resumes its pre-set speed and distance. This intelligent feature also can, where possible, set the cruise speed based on traffic sign recognition.
Exclusive Debut of the Next-Generation Ranger in Kuching on 7th September
Sime Darby Auto ConneXion (SDAC), the sole distributor for Ford in Malaysia has recently previewed the next-generation Ranger in Kuala Lumpur, Johor Bahru and Penang. The next-generation Ranger will be previewed at Vivacity Megamall, Kuching on 7-11 September, and also at Suria Sabah Shopping Centre, Kota Kinabalu on 5-9 October.
Ahead of its showroom launch, these preview events are a part of the next-generation Ranger’s nationwide debut tour in 5 regions over 5 weekends.
Don’t miss out on the upcoming preview events of the next-generation Ranger debut tour.
Sign up at the “Register” page here to score exclusive invitations to the debut of the next-generation Ranger in Kuching this weekend.
| Dates | Area | Venue |
| 7-11 September | Kuching | Vivacity Megamall |
| 5-9 October | Kota Kinabalu | Suria Sabah Shopping Centre |
For more information about the next-generation Ranger, SDAC and Ford, follow the Ford Malaysia Facebook, Instagram, Twitter and YouTube channel or visit www.sdacford.com.my.
