‘Ford Ranger Getaways’ Programme Launched In Malaysia
Here’s your chance to live the Ranger life
Ford Ranger owners looking to get the most out of their pickup trucks will be able to do so by participating in the ‘Ford Ranger Getaways’, a new brand experiential programme crafted by Sime Darby Auto ConneXion (SDAC) to provide the experience of ‘Living the ‘Ranger Life’ with other owners.
Open to all Ranger customers from 5 February 2022, Ford Ranger Getaways offers a total of 15 experiences or activities that cover a multitude of interest categories such as cultural, nature, adventure as well as on and off-road driver training.
Each activity has been thoughtfully curated to showcase the multiformity of the Ford Ranger lifestyle – from fun city outings and outdoor or off-road excursions to foodie trails and even flying a plane through Kuala Lumpur City Centre (KLCC).
There is also an on and off-road experience within the vicinity of Sepang, which will be held on 26 February for Ranger Raptor owners and on 27 February for all other Ranger owners. In conjunction with the launch of the Ford Ranger Getaways, customers can enjoy 50% savings for this activity. Each participant can also bring along a companion for free.
Customers are encouraged to sign up quickly for this one-of-a-kind experience as there are only 36 slots available on each day, on a first-come, first-served basis.
According to SDAC, these activities will be refreshed from time to time to ensure the outings are kept interesting. The getaways on offer include half-day, full-day or overnight trips and prices start from as low as RM98 per person and ranges up to RM2,133, depending on the package of choice.
“Over the years, the Ranger has transformed from a purely utilitarian workhorse and is now leading the pack as a versatile and premium truck that is sought after for work, family and play, whilst maintaining its Built Ford Tough DNA. In line with the five guiding principles under our new Live the Ranger Life brand essence, Ford Ranger Getaways aims to offer experiences that push the boundaries of what people perceive a pickup truck to be. We also believe that this attracts new customers to our Ford Ranger brand,” said Turse Zuhair, Managing Director, Sime Darby Auto ConneXion-Ford.
To book a getaway, customers just need to visit SDAC-Ford’s new e-commerce platform, where they will be able to select their desired adventure and travel date as well as complete the payment transaction. Confirmation will be sent via email from the time the booking is processed.
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