Lexus was the official sponsor of the 2019 KL Fashion Week which was held on the 21st of August this month.
They later went on to host their very own ‘Lexus Night’ on the 23rd.
Here’s what you missed.
PRESS RELEASE
Lexus, one of the world’s leading luxury automotive brands, has once again showcased its commitment to the world of fashion with its role as the official sponsor of the 2019 KL Fashion Week.
A brand synonymous with style and glamour, Lexus has constantly maintained a strong relationship with the arts and fashion community. The luxury lifestyle automotive brand has always shared a synergy with the world of fashion as both are driven by innovation and imaginative designs that stir both emotion and passion.
As the official car sponsor of KLFW, Lexus showcased some of its distinctive designs at the event in held in Pavilion Kuala Lumpur from 21 August 2019. Lexus also hosted its very own Lexus Night on 23 August 2019 as part of the festivities of KLFW.
“Lexus constantly strives to excel through avant-garde design, superior
craftsmanship and attention to detail,” said Mr. Akio Takeyama, Deputy Chairman of Lexus Malaysia in his opening address. “These are similar brand values that both the audience at the KL Fashion Week and Lexus customers can closely identify with. As such, it is an honour for us to be able to share that with all our guests during this very special evening,” he added.
Through platforms such as the KLFW, Lexus is lending its support to help bolster and drive Malaysia’s fashion industry forward. As a leading luxury brand that is closely aligned with cutting-edge design and superior craftsmanship, Lexus wants to help highlight the creativity of local designers and also fuel their inspiration in the world of fashion and design.
