Shell Malaysia’s recent ‘Anda Beli, Kami Derma’ campaign ended with RM1.92 million raised in just 10 days. Shell pledged 1 sen to the campaign for every litre of Shell fuel pumped and every ringgit spent at their Shell Select stores between the 30th of May 2019 and the 8th of June 2019. The money is being channelled to the National Cancer Society of Malaysia and Food Aid Foundation and the Malaysian Nature Society.
For the full story, check out the press release below.
Press Release
Shell Malaysia raised a total of RM1.92 million in its recent ‘Anda Beli, Kami Derma’ Raya Charity Campaign. In its fifth year, the campaign ran for ten (10) days between 30 May 2019 to 8 June 2019 in an effort to spread the spirit of caring and sharing during the ‘balik kampung’ season.
During the campaign period, Shell donated 1 sen (RM0.01) for every litre of Shell fuel pumped and 1 sen (RM0.01) for every RM1.00 spent at Shell SELECT stores; to the National Cancer Society Malaysia, Food Aid Foundation, and Malaysian Nature Society. Mastercard joined this effort as a valued partner for the second consecutive year and contributed 1 sen (RM0.01) to the Food Aid Foundation for every litre of Shell fuel pumped and every RM1.00 spent at Shell SELECT stores paid for with any Mastercard credit or debit cards.
This year, motorists were given the option to donate to the organisation of their choice. Additionally,Shell’s agencies and partners came together to support this initiative through contributions in the form of media advertising and resources.
The continuous support and generosity of Malaysian motorists has encouraged Shell to run this campaign annually to impact more lives. In the spirit of caring and sharing, the funds collected from this year’s ‘Anda Beli, Kami Derma’ campaign will go towards supporting the organisations’ efforts in building a brighter future for the communities they serve.
For more details, please visit: www.shell.com.my/CSR
