Here is the success story of BMW Group Malaysia in the first half of 2018. With a delivery of over 6,400 vehicles to new BMW, MINI and BMW Motorrad owners, it recorded an impressive 11% of growth compared to the same period last year. BMW charted an 11% increase having delivered over 5,300 cars to new BMW owners in the first half of 2018 compared to the first half of last year. Likewise, MINI grew significantly by 18% with a delivery of over 550 MINIs. BMW Motorrad also enjoyed a rise of 8% with over 540 new owners.
The success in Malaysia echoes that of the BMW Group worldwide which saw a 35th consecutive quarter of sales growth with its best-ever first-half-year sales with a total of 1,242,507 BMW, MINI and Rolls-Royce vehicles delivered to customers.
Additionally, year-to-date deliveries of electrified BMW and MINI vehicles totalled 60,660, confirming the BMW Group’s position as a leading global provider of premium electrified mobility.
Locally, BMW Group Malaysia’s portfolio of Plug-In Hybrid deliveries in Malaysia now accounts for more than half of the total vehicle deliveries at 56% with over 3,200 new owners. It is well on its way to shaping mobility of the future here in Malaysia, from the executive segment right up to the luxury segment with the BMW 7 Series.
