Xiaomi in Malaysia has opened its second retail store in Suria KLCC shopping mall, offering city tech lovers easy access to its Mi range and all other products. Previously this Chinese electronics company sold its smartphones and other products exclusively online, but in its home territory has been introducing its Mi Home stores with success.
This 940sqft second authorised Mi Store is smaller than the debut store in Penang. Xiaomi South Pacific head Steven Shi says the opening of a second store indicates the brand’s “great expectations” for growth in Malaysia.
Two new smartphone models were released to coincide with the store’s opening, and Shi says Xiaomi will soon expand its Mi Ecosystem of products in Malaysia. These include IoT-ready products such as a smart rice cooker that can be pre-programmed for different recipes, a smart luggage bag than can be unlocked by phone, plus routers, TVs and smart drones.
Meanwhile, Xiaomi is expanding across Southeast Asia, and has opened 15 Mi Stores and a factory in Indonesia. Xiaomi also has two Mi Stores in Singapore and one in Thailand. Its network in Malaysia is run by CG Computers.
