In line with the company’s long-term objective to grow its international business to 50 percent of annual volume, Harley-Davidson announced today it will undergo a dealer refresh in the Malaysian market.
The company will begin searching for new dealer partners effective immediately, following the end of the current dealership agreement with Naza Prestige Bikes Sdn Bhd, which had carried the brand since 2008.
“We would like to thank Naza Prestige Bikes Sdn Bhd for close to a decade of partnership in Malaysia operating Harley-Davidson dealerships and building up a loyal customer base,” said Peter Mackenzie, managing director of Harley-Davidson in Greater China, India and Asia Emerging Markets.
For more information on the dealership transition in Malaysia, visit http://www.facebook.com/harleydavidsonasia.