Honda Motor Co., Ltd. will begin sales in Japan of the all-new Civic series today (Friday), July 29, 2017, including three model types, Civic Hatchback, Civic Sedan and Civic Type R.
The all-new Civic series was developed to fulfill Honda’s desire to provide its customers with the top-class “joy of driving” among all C-segment models in the world. With a newly-developed platform at its core, the all-new Civic features an advanced, low and wide form, created to achieve functional beauty, as well as a direct-injected VTEC Turbo engine which realizes both powerful and smooth acceleration and excellent environmental performance at the same time. The all-new Civic series consists of three model types – the Civic Sedan, offering a sophisticated and high-quality driving experience; the Civic Hatchback, highlighting sportiness; and the Civic Type R, the ultimate front-wheel drive sports model.
Moreover, Honda also announced plans to kick-off a corporate advertising campaign in Japan featuring the all-new Civic, titled “Go, Vantage Point.” to begin on Sunday, July 30, 2017.