Renault is counting on SUVs to maintain sales momentum in Europe and looks like the same will be followed in Malaysia. With the Koleos selling very well and the momentum of the Captur increasing, Renault might just become a trendy SUV brand. Last year, 26.9% of the brand’s sales in Europe were SUVs.
Last year, Renault became Europe’s No. 2 manufacturer by sales behind the No.1 brand Volkswagen. The playing field has shifted, however, with the announcement that the Renault’s domestic and European rival PSA Group is acquiring Opel from General Motors.
For Europe, all new models on sale in Europe this year will be limited to a new Koleos SUV, which shares a platform with the X-Trail from Renault’s alliance partner Nissan, and the Renault Alaskan pickup truck which is based on the Nissan Navara.
At the Geneva auto show earlier this month, Renault showed a face-lifted Captur, the best-selling subcompact SUV in Europe last year. The new Koleos remains part os Renault’s all-important SUV lineup.
