Audi Malaysia announced the appointment of Swire Motors as the latest authorised dealer for the Audi brand in Malaysia, with operations commencing since earlier in the month at a temporary Audi Puchong sales facility in the bustling SetiaWalk Mall, with aftersales support provided at a dedicated facility nearby. This interim arrangement will precede the construction of a fully-fledged Audi Puchong 3S centre that will begin operations in 2018.
Rudi Venter, Marketing Director of Audi Malaysia mentions, “As the geographical centre of the Klang Valley, Puchong is a very important region for Audi in Malaysia from a sales and aftersales perspective. We at Audi Malaysia are delighted to have Swire Motors join our dealership network and I am looking forward to tapping onto their immense automotive experience both in Malaysia and in other regional markets such as Taiwan, Hong Kong and China. The addition of Audi Puchong to our authorised dealer network couldn’t come at a better time as it also coincides with the launch of the all-new Audi A4, which is not only our most popular model, but also the benchmark for the junior executive segment.”
Eric Khoo, General Manager of Swire Motors South East Asia shares, “Audi is a premium automotive brand that stands for progressive-thinking, sportiness and sophistication, so the official opening of Audi Puchong certainly marks a milestone for us at Swire Motors. We have big plans in the months to come and with Audi Malaysia’s commitment to excellence in Malaysia and Swire Motor’s proven track record, I am very confident that together we will be able to achieve great things.”
As the eighth official Audi sales outlet in Malaysia and the inaugural one from Swire Motors, the temporary Audi Puchong sales facility will be able to display four vehicles on its 3,500 sq. ft showroom floor, whilst the temporary service facility will have 3 dedicated service bays to start off with. Audi Puchong will also initially employ a total of 20 staff, rising to 40 once operations are fully underway in 2018, when the dedicated Audi Puchong 3S centre is opened.
