Following the Clarity Fuel Cell’s European debut at the Geneva Motor Show earlier in March, Honda Motor Co., Ltd. today began sales in Japan of its all-new fuel cell vehicle.
For the first year of the Clarity Fuel Cell launch in Japan, Honda will focus on lease sales mainly to local government bodies or businesses Honda has already been working with for the popularisation of FCVs. During this period, Honda will collect information about the in-market use of the Clarity Fuel Cell and gather diverse opinions and requests from customers and other relevant organisations, and then later begin sales to individual customers.
Honda will begin with small-volume production at the Production Supervisory Unit and Powertrain Production Supervisory Unit (located in Takanezawa-machi, Shioya-gun, Tochigi, Japan.), eventually expanding production volume as demand grows. In Europe, the Clarity Fuel Cell will be available in limited numbers through the HyFIVE project in UK and Denmark from September 2016. This first step towards commercialisation of the technology in Europe will provide valuable data on real-world customer usage and expectations.
Sales plan (in Japan, first year): Approximately 200 units