Volkswagen Georgetown yesterday opened its doors to the public, strengthening the brand’s presence in Penang and increasing the total number of Volkswagen dealership in Malaysia to 28 outlets. Operated by Goh Brothers Motor, an automotive company based in Penang, the launch of this dealership marked the latest addition in Volkswagen’s dealership network in Malaysia.
Dr Zeno Kerschbaumer, Managing Director of Volkswagen Group Malaysia, described the opening as another key milestone for the brand.
“The launch of this 3S centre demonstrates Volkswagen’s commitment in providing Malaysians a closer reach to its unique brand and customer experience. It reflects our expanding presence in the northern part of Malaysia and also mirrors our growth strategy,” said Dr Kerschbaumer.
The 2-storey 20,000 square feet dealership is a 3S centre providing Sales and Service as well as Spare parts available for purchase. Complemented with comfortable lounges, parking bays, merchandises, free wireless internet access, reading materials, complimentary beverages and “Think Blue.” fuel-saving booklets, the 3S centre is set to bring existing and potential patrons a complete Volkswagen customer experience. Goh Brothers Motor was appointed as a Volkswagen dealer in May 2007. Volkswagen Georgetown marks Goh Brothers Motor’s fifth dealership in the northern region of Peninsular Malaysia.
“An investment such as this is crucial for Volkswagen’s brand growth and we are confident that Goh Brothers Motor’s 50 years of experience in the automotive industry will strong contribution to Volkswagen. We are pleased to continue our long term partnership with them and we wish them the best of success in Georgetown,” added Dr Kerschbaumer.
