German Car Brands Made The Most Profit

According to a study conducted by the CAR-Center and Finanzen Deutschland at the University of Duisburg-Essen, Germans bought 3.08 million cars in Germany last year, costing on average €26,000 per unit. As you’d expect, domestic brands dominated both in terms of volume and profitability, though there were unexpected surprises. For instance, Hyundai made an average of €1,183 in profit for their cars, while Nissan wasn’t far behind with €890 in profit per car. People who wanted a Mercedes Benz paid almost twice as much than average, €42,000 per car, leaving the Stuttgart carmaker with €3,032 in profit every time somebody left the showroom with a car. Audi and BMW made off with even more money per car, as they banked an average of €3,721 and €4,132 per new car. Not surprisingly, French carmakers actually lost money in 2012, each German customer costing Renault €241 and PSA Peugeot Citroen a massive €510. However, the real headline grabber has to be Porsche. They made off with a massive €17,053 in profit. Ferrari probably more with their overpriced luggage and expensive colors, but you have to admit Ferdinand made one profitable car company.