Production of VW new Beetle has officially begun in Puebla, Mexico. The original Beetle had sales that reached nearly five million units for the period between 1949 and 1981.The new vehicle took up the thread of this Beetle Mania, with a total of 1.15 million vehicles manufactured in Puebla selling between 1997 and 2010.
The latest 2012 Beetle celebrated its global premiere in April 2011 and it will be in dealers’ showrooms in Germany beginning this fall.
The factory in Puebla is the biggest vehicle plant in Mexico. It is also one of the biggest automobile manufacturing facilities of the Volkswagen Group. It provides the new Jetta volume model to South and North America and Europe. The Golf Variant and Beetle are manufactured exclusively by Volkswagen de México for international markets. In 2010, the plant manufactured some 435,000 units. It also manufactures engines for the American continent. With a workforce of more than 15,000 employees, the plant is also one of the Mexican industry’s biggest employers.
